About


I believe the most powerful thing a story can do is make someone feel that another person's experience matters. That belief has shaped everything I've done across more than two decades in marketing and communications.

My work sits at the intersection of content, strategy and storytelling. I've spent my career helping organisations find the human truth at the centre of what they do and then build everything outward from there: the campaigns, the content, the channels, the voice. Because when people genuinely connect with why something exists, they don't just engage with it. They trust it. They champion it.

I've worked across commercial, creative and non-profit contexts, which means I understand both the emotional and the operational sides of communication. I know how to craft a narrative that moves people, and I know how to build the strategy that makes sure it reaches them. I'm comfortable working across digital, print, social and face-to-face, and I'm just as focused on what the work delivers as how it feels.

The organisations I care most about are the ones doing something that genuinely matters. Purpose isn't a brand add-on for them. It's the whole point. My job is to help communicate that in a way that's honest, specific and human. Not polished for the sake of it. Clear because it has to be.

If you're here, something probably drew you to the work in this portfolio. I hope it shows that good strategy and genuine storytelling aren't in tension. They work better together.



What I Offer: I bring a unique combination of commercial marketing expertise and creative practice, delivering original, actionable strategies rooted in insight, storytelling and craft. Whether shaping campaigns, mentoring teams, or producing content in-house, I help brands show up with clarity and consistency across every touchpoint.

Outside client work, my studio practice explores communities, culture, mental health, animal welfare and social equity, often expressed through photography, filmmaking and writing. Explore my services page to learn more about how I can help you build and grow your brand.

Commercial Highlights I’ve worked across the UK, EMEA and APAC with agencies, brands and nonprofits, including: The Eden Project, IVC Evidensia, Synexus Clinical Research, The Do Lectures, Dove Self-Esteem Project, Jamie Oliver’s Fifteen Cornwall, The Wave (Bristol), KEO Films & the BBC, Wadebridge Renewable Energy Network, RefuAid, StreetVet and Transformation Food Banks.

Visit my case studies page to see examples of my work, alongside testimonials.



Studio Highlights: I foster an interdisciplinary approach to my studio practice. "Handplane to Rivermouth," my independent surf film, screened at the inaugural London Surf Film Festival at Riverside Studios and in the National Trust's chillout tent at Boardmasters Festival.

As a musician, I've performed and recorded with the Imperfect Orchestra and other artists across the South West of England, as well as internationally in Immenstadt im Allgäu, Germany and Saint-Renan, France.

My visual art has been exhibited in galleries throughout the UK, China and the Metaverse, reaching diverse global audiences.



Let’s Talk: Whether you're a values-led organisation looking for creative support or a startup seeking strategic clarity, I’d love to hear from you.